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Thread: DW Buy's a bunch

  1. #1

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    Default DW Buy's a bunch

    Hope I deleted all the links.


    DRUM! Magazine


    We just received some huge breaking news about Drum Workshop! Rather than paraphrase it, here's the company's official press release in full:

    For Immediate Release

    DW® AQUIRES AMERICAN PERCUSSION BRANDS FROM FENDER®

    Drum Workshop, Inc. and Fender Musical Instruments have finalized an asset sale agreement to purchase owned and licensed percussion brands including Latin Percussion®, Toca® Percussion, Gretsch® Drums, Gibraltar Hardware and KAT® Percussion from Fender’s KMC subsidiary. Ovation® Guitars, and exclusive U.S. distribution rights for Sabian® Cymbals are also included in the transaction.

    “This is an amazing opportunity to extend our passion and commitment for the art of drumming,” said Chris Lombardi, President and CEO of Drum Workshop, Inc. We’re excited to welcome these legendary American brands to the DW family.”

    Founded in 1972, the family owned and operated manufacturing company also boasts the award-winning DW Drums brand, as well as Pacific Drums and Percussion® (PDP). Details of the purchase are forthcoming, however it has been announced that DW Drums manufacturing operations will remain in California, Gretsch drum production will continue in South Carolina and LP’s offices will stay in New Jersey.

    "We are extremely proud of our team's effort to nurture and grow each of the individual brands and are enthusiastic for their future,” said FMIC’s interim CEO and board member Scott Gilbertson. “We recognize the strategic opportunity for DW and are confident that they will be champions of the brands moving forward."

    “It promises to be a very exciting year”, continued Lombardi. My father (DW Founder, Don Lombardi) and I are whole-heartedly dedicated to these already well-established brands and see a bright future ahead for the entire drum industry.”

    About Drum Workshop, Inc.: Drum Workshop, Inc. is a family-owned American manufacturer of professional drums, pedals and hardware. Many of the world's top professionals, such as Sheila E., Mick Fleetwood, Neil Peart, Max Weinberg and Dave Grohl have made the DW brand "The Drummer's Choice." Drum Workshop is also home to Pacific Drums and Percussion, a full line of production drum and hardware products.

    About Fender Musical Instruments Corporation: Fender Musical Instruments Corporation (FMIC) is one of the world’s leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender®, Squier®, Gretsch®, Jackson®, EVH® and Charvel® among others.

    About KMC Music, Inc.: KMC Music is a subsidiary of FMIC and one of the largest independent U.S. distributors of musical instruments and accessories, and is a leading wholesaler of musical instruments, accessories and lighting equipment.
    Other brands named in the acquisition are Percussion Plus®, CB® Drums and CB® Educational and Adamas® Strings. Financial and other terms of the deal are undisclosed.
    Last edited by PopsOldSkins; 01-06-2015 at 05:25 PM.
    “I did not trip and fall. I attacked the floor and I believe I am winning.”

  2. #2

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    Default Re: DW Buy's a bunch

    Something tells me the price of Gretsch, Gibraltar and Sabian is about to go up....
    -Brian

    "Too many crappy used drum stuff to list"

    Play the SONG......not the DRUMS!!!

    "I think that feeling is a lot more important than technique. It's all very well doing a triple paradiddle - but who's going to know you've done it? If you play technically you sound like everybody else. It's being original that counts." ~ John Bonham

  3. #3

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    Default Re: DW Buy's a bunch

    Or are they going to be like Gibson and shut some of them down
    “I did not trip and fall. I attacked the floor and I believe I am winning.”

  4. #4

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    Any guesses on why Fender unloaded them?
    - Tom

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  5. #5

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    Default Re: DW Buy's a bunch

    Ok, the "official" statement that DW released stated, For more information, visit dwdrums website(i'm not posting the link to dw) When I go to DW's site, there's nothing about it, unless I'm blind as a bat!
    Stolen from EddieV:
    Boom, ching, boom boom ching, fuggadugga fuggadugga fuggadugga crash. Rinse, Repeat ad-nauseum.

    Quote Originally Posted by drummer View Post
    Come on Mark. You steal copy. Just look at your signature.
    Quote Originally Posted by Texdrumr View Post
    Nothing says 'tough' like a drummer with ducklings on his drums. Ha!

  6. #6

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    Default Re: DW Buy's a bunch

    Well KMC has been pretty incompetent , which is why my favourite music store dropped them, and all the brands they carry. Gretsch USA's quality has been not the greatest the last little while, so maybe DW can help get them straightened out.

    I could see them getting rid of Gibraltor, and re branding some of it with DW naming. Which wouldn't bother me, because I am not a Gibraltor fan.

    Considering DW seems to have a pretty high concern towards quality, it is probably a great move for most of these companies that will be under their umbrella now.

  7. #7

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    I hope they don't get rid of Gibraltar, because the competition that exists between DW and them makes all the hardware better.
    Tama Swingstar 3 piece 1993 (refinished wine red)
    Ludwig Breakbeats (Azure Sparkle)
    1964 Ludwig Supra
    Old no-name Luan 12x8 tom/snare (refinished wine red)
    Mapex MPX 14"x5.5" snare (refinished in gloss black)
    Pearl Vision 14"x14" ft/snare (refinished wine red)
    Aquarian heads
    14" Sabian HHX Stage Hats
    15" Meinl Extra Dry Thin Hats
    18" Meinl Vintage Trash Crash
    18" Wuhan China
    18" Thin Zildjian Crash
    18" Thin Zildjian Crash with rivets
    19" Meinl Extra Dry Thin Crash
    22" Istanbul Mehmet Legend Dark Ride
    23" Matt Bettis Dry Ride


  8. #8

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    Default Re: DW Buy's a bunch

    And Gibraltar's stuff has been getting better and better in recent years.

  9. #9

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    Default Re: DW Buy's a bunch

    I wonder if prices will be higher now on Gibralter hardware, Gretsch drums, etc.?
    Stolen from EddieV:
    Boom, ching, boom boom ching, fuggadugga fuggadugga fuggadugga crash. Rinse, Repeat ad-nauseum.

    Quote Originally Posted by drummer View Post
    Come on Mark. You steal copy. Just look at your signature.
    Quote Originally Posted by Texdrumr View Post
    Nothing says 'tough' like a drummer with ducklings on his drums. Ha!

  10. #10

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    Default Re: DW Buy's a bunch

    Glad I don't rely on any of those brands.
    ZildjianLeague/LP/Aquarian/Mapex/Pearl
    Snares: 4
    RIP- Frank, Wolvie, Les Paul
    Quote Originally Posted by Pearl MCX Man View Post
    I wish I was your wife
    Quote Originally Posted by amdrummer View Post
    if double bass is cheating then so is using two sticks

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  11. #11

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    Wow...considering I'm planning to soon place an order for a big Collectors kit, I hope this news doesn't the DW workforce... At least they won't be transferring any drum manufacturing to Oxnard (a good thing!)
    Last edited by cabasner; 01-06-2015 at 07:46 PM.
    Now, just a tiny bit less than an absolute drum newbie

  12. #12

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    Default Re: DW Buy's a bunch

    I hope the Gretsch legacy gets a boost from this move.
    I have been disappointed in the whole KMC affiliation............it sucked.

    I have long had the opinion that DW took the Gretsch construction platform when they entered the market.............many people at this board have disagreed but lets face it............start with a multi-ply American maple hardwood shell and you will likely wind up with a good product.
    Everyone else has done it too.
    Perhaps DW has found ways to improve the product or provide options........they are clearly an impressive supplier.
    Gretsch USA & Zildjian
    (What Else Would I Ever Need ?)


  13. #13

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    Well this is certainly interesting... I have been disappointed with Latin Percussion products recently, I had a brand new Cajon from them break the first time I used it a couple months ago, they had let a Cajon with a considerably thinner and weaker Tappa get through their quality inspection. Not sure about Toca as I have only ever used a low end Djembe from them which seemed to work alright.
    Wear hearing protection.

  14. #14

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    My guess is this is the end of Gretsch. They don't need two drum lines that compete for the same customer.

  15. #15

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    Wow! A lot of great brands being consolidated under one.

    Acoustic & Electronic:
    Tama Superstar Hyper-Drive (Birch)
    Premier Artist Maple (with Birch Snare) - yellow/fusion.
    Ludwig Acrolite (1976)
    Roland TD-1KV

    Paiste Signature:
    10" Splash
    14" Dark Crisp Hi-Hats
    14" Sound Edge Hi-Hats
    16", 17", 18", 20" Full Crash

    Paiste Formula 602:
    22" Formula 602 Modern Essentials Ride

    Paiste 2oo2:
    22" Ride

    Paiste Sound Formula:
    20" Full Ride (Frankenstein)

    Paiste Twenty:
    16" China


  16. #16

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    Default Re: DW Buy's a bunch

    Quote Originally Posted by 8beat View Post
    My guess is this is the end of Gretsch. They don't need two drum lines that compete for the same customer.
    From what people in the business are saying, I don't see it happening. The truth is that Gretsch and DW only compete at certain price points (Gretsch has a LOT more mid range stuff), and if both lines continue to be manufactured the same way, in the same factories, etc... people are going to stay brand loyal.

    If DW dropped Gretsch, those prior Gretsch loyal customers wouldn't spend their $ on DW, believe me. Not only are they pretty well entrenched camps, the Gretsch folks would feel betrayed and look for another brand (Ludwig maybe).
    Jesse

    1986 Tama Crestar - Lacquered White
    2013 Mapex Meridian Maple - Natural Gloss
    2016 Roland TD-25K
    2015 Tama Starclassic B/B - Blue Nebula Blaze

  17. #17

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    Quote Originally Posted by 8beat View Post
    My guess is this is the end of Gretsch. They don't need two drum lines that compete for the same customer.
    No way...Gretsch is one of the oldest drum companies in America. They can't just throw away the brand like it's no big deal.
    Peace, Love, and Rock N Roll

    Matt

  18. #18

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    Default Re: DW Buy's a bunch

    I own Gretch USA and DW Collector Series kits, although they are both expensive kits, I do not see them as direct competitors. I would expect that the DW Jazz series could go away since they are VERY similar to the Gretsch USAs.

    Another thing to consider. Although Gretsch drums are assembled in South Carolina, they currently use Keller shells made to their specs. DW makes their own shells. (Which is something that I admire about them by the way.) I could see DW sourcing the shells for Gretsch USA production, it would make sense.

    Where Gretsch seems to have an advantage is in the mid and low price lines. Gretsch Catalina and Renown have a lot better name recognition than PDP in my opinion.

    This is all pure speculation on my part.

    This will be fun to watch.
    -Mike


    "We don't stop playing because we grow old.
    We grow old because we stop playing."

    "I wish that my playing reminded people of Steve Gadd. But they seem to confuse me with his little known cousin... E."

    "Cymbals happen."

  19. #19

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    Bad news, get ready for ridiclous price increases . I'm going on to musicians friend right now an ordering tons of extra rack parts and cymbal arms before it's too late.

  20. #20

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    Get ready to see Gretsch go the way of Rogers and Slingerland.
    I could see them keeping Gibraltar going as a cheaper line, but I bet they will really streamline it.

    Too bad both companies make great products.

    Ill be interested how DW controlling the only North American manufactuer of hand hammered cymbals and endorsenebts go.

  21. #21

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    Quote Originally Posted by NPYYZ View Post
    Bad news, get ready for ridiclous price increases . I'm going on to musicians friend right now an ordering tons of extra rack parts and cymbal arms before it's too late.
    Sounds like a great excuse. I'll join you. Hate for a man to spend money, alone.

    Tex

  22. #22

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    Default Re: DW Buy's a bunch

    I doubt anything at all will change from a consumers standpoint. It's not like the badges are gonna read Gretsch by DW or anything. Most people probably wont even know that DW bought them out. Gretsch will still be Gretsch ridiculous tom mounts and all.
    http://www.redskymary.com/ NOT MY BAND, JUST A GREAT LOCAL BAND WHO SHOULD BE SOOO MUCH BIGGER IMO

    DW Collectors

    Premier Elite Black Sparkle

    Zildjian K Cymbals

    Decide whether this is love for the craft or simply an ego thing.

    MOST ORCHESTRA'S ARE JUST 1800'S COVER BANDS!

  23. #23

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    wow this is serious..... I love all my gibraltar equipment and I get it so much cheaper than DW.. now I fear of pricing

  24. #24

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    I can't really see Gretsch USA Customs getting any more expensive than they already are. That said, I don't necessarily think these companies' products will become more expensive, because that's only one possibility. Instead what I think might happen, is they will all become brother/sister companies like PDP and take a slight hit in quality but have price drops to hook a much larger customer base. I mean, if you can get the profits from these other major companies, your that much richer - so a price hike isn't the way i'd go about it. They might even start using less costly labor and materials, move production to factories in China so they can keep prices low.
    Last edited by Russ; 01-07-2015 at 10:14 AM.
    ZildjianLeague/LP/Aquarian/Mapex/Pearl
    Snares: 4
    RIP- Frank, Wolvie, Les Paul
    Quote Originally Posted by Pearl MCX Man View Post
    I wish I was your wife
    Quote Originally Posted by amdrummer View Post
    if double bass is cheating then so is using two sticks

    Forum Rules
    DrumBum
    No metronome?
    The Rudiments

  25. #25

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    DW has the drum world on lock down now... a drum Monopoly soon lol luckily there are plenty of independents I'll need to start trying more of those out

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